As an India born, Hita had always been around colors and dramatic emotions, which shows in her Art Work. Not only creating but also designing her art work from scratch through self creative process. She thrives for creative satisfaction and makes sure to give that a unique twist in all her work, be it a commercial or editorial. Her niche is working with colors, paint and following her intuition i.e. being spontaneous in the creation. Has experience in creative direction and conceptualization.
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With her love for image making, she is now pursuing Photography as well. She always loved wondering around the house and capturing herself/ her life since she was kid. Now with better understanding of lighting and techniques by working with various kinds of creative photographers in fashion world, she has got a good hand onto it.
Emerging !
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Magazines
W, King Kong, Vogue China, Verve India, Journey of Objects
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Shows(assist)
Jonathan Cohen SS'20 (NYFW, 2019) ; Manish Malhotra(2018)
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Brands
Caratlane, Sony Music, Anita Dongre, Marks & Spencer, Instagram, , Aroka, Pepe jeans,
Jodi Life, Cotton World, Dorothee Sausett, Global Desi, AND, Ajio.
